Thinkbox
If it’s possible to imagine an event that brings together fresh behavioural science, cutting-edge media strategy, and expert industry perspectives to uncover what happens when advertising sticks – then this is that event!
On the afternoon of Thursday 8th May, Thinkbox is coming to Manchester to launch some brand new research. From Brand to Bland 2 explores what brands mean to people today and the role they play in our lives. Do they matter? How do we react when deprived of our favourite brands?
You’ll also get hands-on with the latest evolution of the Media Mix Navigator, the econometrics-powered super-tool designed to help advertisers optimise their media investments and unlock profits. Superusers of the tool will also share budgeting insights based extensive analyses they have recently completed.
And if that wasn’t enough, a panel of sharp minds from top advertisers and agencies will share their experiences on making brands more powerful, profitable, and impossible to ignore.
So if you want to dig deeper into brand power, advertising returns, and the science behind consumer decisions—this is where you need to be.
Agenda
From Brand to Bland 2:
Since the launch of the seminal study eight years ago, the world has changed. Trust in society has eroded, media habits have evolved and advertising has focused towards the pointy end of the funnel. Our brand new research will be focusing on what can we learn about the role and impact of brands today.
Media Mix Navigator 3.o
The econometrics tool helping you get the most out of your media investment has just received a big update, allowing you to do much more with it. We’ll be showing you around and shinning a light on hidden profits.
Winning Brands: Lessons from the Front Line
A top team of experts will gather on a panel to explore how to make brands that last, and discuss how to make them work harder on the media stage.
Timings and location
Date: Thursday 8th May 2025
Time:
- 1.30pm: Registration and refreshments
- 2.00pm – 5.00pm: Event
- 5.00pm Networking and drinks
Location: HOME Manchester
Register your interest
The event is FREE, but places are limited.
Register your interest today to join us in Manchester and be part of the conversation shaping the future of brands.