Car brands have long recognised the power of TV sponsorships as a way to connect with their target audience. From adrenaline-pumping live sports events to high drama, comedy, and entertainment, sponsorships not only provide visibility for brands but also help to convey a sense of aspiration, as viewers often associate the featured cars with the fun, adventurous or luxury content they surround.
With opportunities to sponsor specific channels, programmes, segments or strands - sponsorship is a great way to speed ahead in a competitive market.
Ads in the Gallery
- BMW: Sky Arts
- Renault: Sky Sports Premier League
- Polestar: 9pm Film on 4
- Cupra: Mystery Drama on ITV
- Isuzu: Extreme Adventures on Discovery
- Volvo: Sky Atlantic
- Hyundai: Films on 4
- Citroën: Primetime on Dave
- Jaguar: Sky Documentaries
- Mini: Adventures on 4
