Thinkbox
Wouldn’t it be great to bring together the collective wisdom of the UK’s top advertising creatives? Yes it would. So we have. Here you can discover the ads chosen by the UK's creative gurus for our '3 great ads I had nothing to do with' series.
A
- AA: 4th Emergency Service - selected by Billy Faithfull & Ross Neil, WCRS
- Alka Seltzer: Two men in a boat - selected by Rob Fletcher, Isobel
- Always: Like a Girl - selected by Alice Burton, The&Partnership
- Apple: 1984 - selected by Brian Cooper, Dare
- Apple Airpods: Bounce - selected by Jason Stone, David Reviews
- Audi: Clowns - selected by Aidan McClure, Wonderhood Studios
B
- Barnardos: Life Story - selected by Matt Davis, The Red Brick Road
- BBC: Perfect Day - selected by Robert Campbell, Beta
- BMW: Mouse - selected by Nick Hulley and Nadja Lossgott, AMV BBDO
- Boag's Draught: From the pure waters of Tasmania - selected by Andy Jex, TBWA\London
- Boddingtons: Stay in the sun - selected by Becky McOwen-Banks, FCB Inferno
- Bodyform: Blood Normal - selected by Caroline Pay, Grey
- Boots: Let’s get out there selected by & Ana & Hermeti Balarin, Mother
- B&Q: Flip - selected by Megan Egan, Creature
- British Airways: Face - selected by Caitlin Ryan, formerly at Karmarama
- British Heart Foundation: CPR - selected by Jeremy Ellis, TUI UK
- Budweiser: Waasup - selected by Jeremy Ellis, TUI UK
- Budweiser: Real Men of Genius - selected by Lovisa Silburn, MullenLowe
- Burberry: Open Spaces - selected by Dan Watts, Pablo
- Burberry: Festive - selected by Felipe Serradourada Guimaraes, BBH
- BT: Stephen Hawking - selected by Adrian Rossi, AMVBBDO
C
- Cadbury: Gorilla - selected by Rosie Arnold, BBH
- Campaign Against Living Miserably: The last photo - Noel Bunting, Publicis Poke
- Canal+: The Bear - selected by Ben da Costa, Now
- Carling Black Label: Cowboy - selected by Gareth Butters, Leo Burnett
- Carling: Dambusters - selected by Leon Jaume, WCRS, Ian Armstrong, Jaguar
- Carling: Space - selected by Elizabeth Fagan, Boots
- Carlton Draught: Beer Chase - selected by Al Young, FCB Inferno, Nick Hulley and Nadja Lossgott, AMV BBDO
- Castlemaine XXXX: Sherry - selected by Adrian Rossi, AMVBBDO
- Channel 4: Meet the Superhumans - selected by Nick Gill, BBH, Catherine Kehoe, Lloyds, Mark Elwood, 101
- Chipotle: Back to the Start - selected by Rosie Arnold, BBH
- Coca-Cola: Holidays are coming - selected by Nicola Wood, Ogilvy
- Cresta: Elvis Bear - selected by Nick Gill, BBH
- Crest: Bulldozer - selected by Nick Hallbery, Mother
- Currys PC World: Jigsaw - selected by Gareth Butters, Leo Burnett
D
- David Lynch Coffee: Barbie - Shelley Smoler, Droga5
- Dr Pepper: Emergency - selected by Danny Brooke-Taylor, Lucky Generals & James Ross-Edwards, Mother
- Dunlop: Tested for the Unexpected - selected by Robert Campbell, Beta
- Dove: Evolution - selected by Ali Hanan, Creative Equals
E
- EE: Freedom - selected by Felipe Serradourada Guimaraes, BBH
- Egg Marketing Board: Go to Work on an Egg - selected by Elizabeth Fagan, Boots
- Epuron: Mr Wind - selected by Charlene Chandrasekaran, The Or
- Evian: Baby & Me - selected by Nina Bibby, O2
F
- Finish: Dishes - selected by Al Young, FCB Inferno
- Folha de S. Paulo: Hitler selected by Caio Giannella and Diego de Oliveira , AMV BBDO
G
- The Guardian: Points of View - selected by Vicki Maguire, Grey London and Peter Souter, TBWA
- The Guardian: Three Little Pigs - selected by Kate Stanners, Saatchi & Saatchi and Felipe Serradourada Guimaraes, BBH
- Guinness: noitulovE - selected by Debs Gerrard, Albion
- Guinness: Sapeurs - selected by Kate Stanners, Saatchi & Saatchi
- Guinness: Surfer - selected by Trevor Robinson, Quiet Storm, Ian Heartfield, BBH & Sam Heath, VCCP
- Guinness: Swim Black - selected by Nick Hulley and Nadja Lossgott, AMV BBDO
- Guinness: Wheelchair Basketball - selected by Nina Bibby, O2
H
- Hamlet Cigars: Photobooth - selected by Jeremy Ellis, TUI UK
- Harvey Nichols: Walk of Shame - selected Gerry Human, Ogilvy & Mather
- Harvey Nichols: Sorry I Spent It On Myself - selected by Jessica Morris and Chloe Pope, adam&eve/DDB
- Heineken: The Quiet Binmen - selected by Matt Davis, The Red Brick Road
- Heineken: Water in Majorca - selected by Dave Henderson, Mullen Lowe London, Sir John Hegarty
- Heinz: Bottle - selected by Sally Abbott, Weetabix
- Honda: Asimo - selected by David Kolbusz, Droga5
- Honda: Cog - selected by Dave Henderson, Mullen Lowe London
- Honda: Impossible Dream - selected by John Townshend, Now
- Honda: Grrr - selected by Vicki Maguire, Grey London
- HM: Come Togeher - selected by Anna Arnell, 18 Feet & Rising
I
- The Independent: Litany - selected by Elspeth Lynn, FCB Inferno & Micky Tudor, CHI & Partners
- Ikea: Beds - selected by Al Young, FCB Inferno & Ali Hanan, Creative Equals
- Ikea: Happy to bed - selected by Jonny Parker and Chris Birch
- Ikea: Lamp - selected by Caio Giannella and Diego de Oliveira, AMV BBDO
- ITV: Britain Get Talking: The Breakthrough - selected by Laura Jordan Bambach, CCO
J
- John Lewis: Always a Woman - selected by Ian Armstrong, Jaguar & Caitlin Ryan, formerly at Karmarama
- John Lewis: Bear and Hare - selected by Alistair Macrow, McDonald's
- John Lewis: The Long Wait - selected by Leon Jaume, WCRS
- John Lewis Home Insurance: Tiny Dancer - selected by Nina Bibby, O2
- John Smith's: Ball Skills: - selected by Mark Elwood,101 and Ben da Costa, Now
- John Smith's: Mum - selected by Gerry Human, Ogilvy & Mather
- John Smith's: Snooker - selected by Stu Outhwaite, Creature
- John West: Salmon Bear - selected by Debs Gerrard, Albion
K
- Kia-ora: Too Orangey for Crows - selected by Darren Bailes, VCCP
L
- Lacoste: Life is a Beautiful Sport - selected by Shaun McIlrath, Iris
- Lacoste: The Big Leap - selected by Jessica Morris and Chloe Pope, adam&eve/DDB
- Lacoste: Crocodile Inside - selected by Jason Stone, David Reviews
- Land Rover: Liar - selected by Peter Souter, TBWA
- Libresse/Bodyform: Viva La Vulva - selected by Lovisa Silburn, MullenLowe
- Levi's: Creek - selected by Nick Gill, BBH, Ben Priest, adam&eveDDB and Nicola Wood, Ogilvy
- Levi's: Crazy legs - selected by Lucas Peon, JWT
- Levi's: Dangerous Liasons - selected by Anna Arnell, 18 Feet & Rising
- Levi's: Drugstore - selected by Paul Jordan, Engine
- Levi's: Launderette - selected by John Townshend, Now, Chaka Sobhani, Leo Burnett & Ali Hanan, Creative Equals
- Levi's: Flat Eric - selected by Brian Cooper, Dare, Rob Fletcher, Isobel
- Levi's: Mr Bombastic - selected by Adrian Rossi, AMVBBDO
- Levi's: Odyssey - selected by Trevor Robinson, Quiet Storm & Ana & Hermeti Balarin, Mother
- Levi’s: Twist - selected by Sam Heath, VCCP
- Lurpak: Adventure Awaits - selected by Ian Armstrong, Jaguar
- Lurpak: Kitchen Odyssey - selected by Russell Ramsey, JWT & Abigail Comber, British Airways
- Lynx: Getting Dressed - selected by Ben Tollett & Emer Stamp, adam&eveDDB
- Lynx: Sporty Girl - selected by Ben Priest, adam&eveDDB
M
- Maltesers: Feed Me - selected by Abigail Comber, British Airways
- Maltesers: Theo's dog - selected by Becky McOwen-Banks, FCB Inferno
- Macmillan Cancer Support: Whatever it takes - selected by Charlene Chandrasekaran, The Or
- Marmite: Neglect - selected by Paul Weiland, Contagious
- Marmite: Results - selected by Sir John Hegarty
- Match.com: Accidental Duet - selected by Justin Tindall, Leo Burnett
- Maxell: My Ears Are Alight - selected by Trevor Robinson, Quiet Storm
- Mercedes-Benz: Lucky Star - selected by Elliot Harris, Havas London
- McDonald's: Brotherly Love - selected by Jonny Parker and Chris Birch
- McDonald's: Clever Daddy - selected by Stu Outhwaite, Creature
- McDonald's: Estate Agent - selected by Dan Seager and Steve Hall, NCA
- Milk Marketing Board: Accrington Stanley, Who Are They? - selected by Stu Outhwaite, Creature
- Miller: Evil Beaver - selected by Micky Tudor, CHI & Partners
- Miller Lite: Can't control my arm - selected by Andy Jex, TBWA\London
- Ministry of Sound: Use your vote - selected by Becky McOwen-Banks, FCB Inferno
- Mumsnet: Elleemae - selected by Aidan McClure, Wonderhood Studios
N
- National Dairy Council: Daybreak - selected by Anna Arnell, 18 Feet & Rising
- Net10: Bill & Homeless Greyhounds - - Shelley Smoler, Droga5
- Nike: Addiction - Shelley Smoler, Droga5
- Nike: Jogger - selected by Billy Faithfull & Ross Neil, WCRS
- Nike: Kick It - selected by Robert Campbell, Beta
- Nike: Nothing Beats a Londoner - selected by Ian Heartfield, BBH
- Nike: Tag - selected by Russell Ramsey, JWT
- Nike: Parklife - selected Vicki Maguire, Grey London
- Nike: Write the Future - selected by Kate Stanners, Saatchi & Saatchi
- Nike: Winning isn’t for everyone | Am I a bad person? - selected by Nicola Wood, Ogilvy
- NSPCC: Cartoon - selected by Ben Tollett & Emer Stamp, adam&eveDDB
O
- Orange: Dance - selected by Gerry Human, Ogilvy & Mather
P
- PG Tips: The Return - selected by Alistair Maccrow, McDonald's
- PlayStation: Double Life - selected by Paul Weiland, Contagious, Alice Burton, The&Partnership
- PlayStation: Mountian - selected by Caroline Pay, Grey
- Polaroid: Resignation - selected by Rosie Arnold, BBH
- Puma: After hours athlete - selected by Lynsey Atkin, Havas
R
- Reebok: Belly's Gonna Get Ya - selected by Danny Brooke-Taylor, Lucky Generals, Ben da Costa, Now, Nick Hallbery, Mother
- Reebok: Theatre of Dreams - selected by Matt Davis, The Red Brick Road
- Robinsons: Pals - selected by Sally Abbott, Weetabix
- Robinsons: Wimbledon- selected by Craig Inglis, John Lewis
- Ronseal: Does What It Says on the Tin - selected by Leon Jaume, WCRS
- Ronseal: The Fence - selected by Alistair Macrow, McDonald's
S
- Setapp: Snake - selected by Laura Jordan Bambach, CCO
- Sipsmith Gin: We make gin not compromises - selected by Jason Stone, David Reviews
- Skittles: Touch - selected by Debs Gerrard, Albion
- Skittles: Piñata - selected by David Kolbusz, Droga5
- Skoda: Cake - selected by Russell Ramsey, JWT, Alice Burton, The&Partnership
- Skoda: Factory Tour - selected by Mark Elwood, 101
- Snickers: Number One Fantasy - selected by James Ross-Edwards, Mother
- Sony Bravia: Balls - selected by Abigail Comber, British Airways & Elspeth Lynn, FCB Inferno, Lucas Peon, JWT
- Southern Comfort: Beach - selected by Danny Brooke-Taylor, Lucky Generals & Shaun McIlrath, Iris, Lucas Peon, JWT
- Sport England: This Girl Can - selected by Elspeth Lynn, FCB Inferno & Ana & Hermeti Balarin, Mother
- Specsavers: Shuttle - selected by Sally Abbott, Weetabix
- Starbucks: Glen - selected by Lynsey Atkin, Havas
- Starbust: Berries and cream - selected by Andy Jex, TBWA\London
- Stella Artois: Good Doctor - selected by Justin Tindall, Leo Burnett & Micky Tudor, CHI & Partners
- Stella Artois: Ice-Skating Priests - selected by Craig Inglis, John Lewis & Paul Jordan, Engine
- Stella Artois: Pilot - selected by Dan Seager and Steve Hall, NCA
- St John Ambulance: Helpless - selected by Megan Egan, Creature
- The Sunday Times: Icons - selected by Dave Henderson, Mullen Lowe London
- Super Noodles: West Side Story - selected by Billy Faithfull & Ross Neil, WCRS & Sam Heath, VCCP
T
- T-Mobile: Terminal 5 Welcome Back - selected by Catherine Kehoe, Lloyds
- T-Mobile: Dance - selected by Lovisa Silburn, MullenLowe
- Tango: Fat Slap - selected by Ben Priest, adam&eveDDB
- Tango: St. George - selected by Ben Tollett & Emer Stamp, adam&eveDDB, Ian Heartfield, BBH, Charlene Chandrasekaran, The Or
- Teachers Association: Talking Heads - selected by Caitlin Ryan, formerly at Karmarma
- The Natural Confectionery Company: Bring on the Trumpets - selected by Rob Fletcher, Isobel
- The New York Times: The Truth Is Essential: Life Needs Truth - Noel Bunting, Publicis Poke
- Thinkbox: Dog's Home - selected by Elizabeth Fagan, Boots
- THINK! Road Safety: Lucky - selected by Dan Watts, Pablo
- Tide: It’s a Tide ad - Nick Hallbery, Mother
- Three: The Pony - selected by Chaka Sobhani, Leo Burnett
- Three: Sing it kitty - selected by Laura Jordan Bambach, CCO
- Tide To Go: Interview (Talking Stain) - selected by Jessica Morris and Chloe Pope, adam&eve/DDB
- Twix: Bears - selected by Dan Seager and Steve Hall, NCA
U
- Umbro: Goalposts - selected by Elliot Harris, Havas London
V
- Vim: Prison Cleaner - selected by Megan Egan, Creature
- Virgin Atlantic: Still Red Hot - selected by Catherine Kehoe, Lloyds
- Virgin Atlantic: When life flashes before your eyes - selected by Elliot Harris, Havas London
- Virgin Media: Why Walk When You Can Ride - Noel Bunting, Publicis Poke
- Volvo: Twister - selected by Darren Bailes, VCCP
- VB: The Regulars - selected by Shaun McIlrath, Iris & James Ross-Edwards, Mother
- VW: Bubble Boy - selected by Caroline Pay, Grey
- VW: Darth Vader - selected by Brian Cooper, Dare
- VW: Father and Daughter - selected by Craig Inglis, John Lewis
- VW: Funeral - selected by Sir John Hegarty
- VW: God bless the child - selected by Paul Jordan, Engine
- VW: Protection - selected by Justin Tindall, Leo Burnett
- VW: Snow Plough - selected by Paul Weiland, Contagious
- VW: Singin' in the Rain - selected by Chaka Sobhani, Leo Burnett
- VW: Surprisingly Ordinary Prices - Lamp Post - selected by Jonny Parker and Chris Birch
- VW: Twister - selected by Darren Bailes, VCCP
W
- Walls: Dog - selected by John Townshend, Now
- Wall’s: Garage - selected by Lynsey Atkin, Havas
- Walmart: Clown - selected by Dan Watts, Pablo
X
- Xbox: Champagne - selected by Caio Giannella and Diego de Oliveira, AMV BBDO
- Xbox: Ear Tennis - selected by Aidan McClure, Wonderhood Studios
- Weedol Pathclear: I'm Weeding Right Now - selected by Gareth Butters, Leo Burnett
Y
- Yellow Pages: J.R. Hartley - selected by Peter Souter, TBWA
