Thinkbox in the news
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24th Dec 2009Viewers now watching 43 adverts per day, says TV bodyViewers now watching 43 adverts per day following the growth in commercial channels, according to latest broadcasting figures. Audiences are watching a record amount of adverts – up from 33 a day... -
24th Dec 2009500 channels and we still sit through advertsTELEVISION viewers now have to sit through almost a third more adverts than they did a decade ago, even though the amount of time spent in front of the box remains almost unchanged in that... -
24th Dec 2009TV ad viewing 'up 30% since 2000'Increasing viewing from personal video recorders such as Sky+ enough to wipe-out ad-skipping effect, research finds The average UK TV viewer sees more than 40 TV ads a day, 30% more than in 2000 –...
News from Thinkbox
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24th Feb 2010 Lucozade Alert Plus to sponsor The Mentalist on FiveGlaxoSmithKline today signed the first TV sponsorship deal for Lucozade Alert Plus, its first energy shot for the UK market. The brand will feature during the new series of The... -
Broadcaster Five has pulled off a world coup by securing the agreement of rival Hollywood studios to allow their stars to share the spotlight in single marketing spot designed to...
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Investment in TV advertising by online brands has grown by a total of £170 million in the last five years (a total growth of 1,997% over five years at an average annual growth of...
TV Company News
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28th Jan 2010 ITV appoints Adam Crozier as Chief ExecutiveITV Plc is pleased to announce the appointment of Adam Crozier as Chief Executive. Adam, who is currently Chief Executive of Royal Mail Group, will take up his role later this... -
28th Jan 2010 Sky to make TV history with the launch of 3D TVSky today announced that it will launch Sky 3D, Europe’s first dedicated 3D TV channel, this April. As part of the final preparations for this ground-breaking launch, Sky will... -
27th Jan 2010 ITV and DMA publish key findings of Response TV researchITV and The Direct Marketing Association (DMA) today published findings from a new study looking at the relationship between TV and other marketing channels and how those...
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Welcome to the Thinkbox Press Office.
Here you’ll find all our press releases, some articles where other people have written about us, aggregated news from the TV companies.
